From the Colorado Springs Independent (Pam Zubeck):
..Mayor John Suthers is the chief spokesperson for the 2A campaign in radio ads that began airing Oct. 3.
Rachel Beck, a Colorado Springs Chamber and EDC official who’s running the Invest COS campaign committee (aka the “vote yes” committee), reports the ads will continue until Election Day and that other strategies include flyers targeting likely voters and Google and Facebook digital ads. “It’s a pretty broad audience we’re communicating with,” Beck says.
With just 54 percent of likely voters supporting the measure, according to a poll conducted in early August, Invest COS hopes to move the needle to put the measure comfortably over the top. “Our polling showed that people have a high level of understanding of the issue,” Beck says, adding the campaign is focusing on explaining “that this is the right solution, what the components are and what they can expect to get in return if they support the measure with their vote.”
The measure, if approved, would require every household, including renters, to pay $5 a month on their water bill to fund stormwater; owners of nonresidential property would pay $30 per acre. Property owners of developed land larger than five acres would pay fees set by the city’s stormwater manager, based on the area of impervious surface on the land. The city itself would also pay the fee, which Suthers says in an interview would cost about $100,000 a year. The fees would be collected for 20 years.
Two seasoned political activists are working separately against the measure. Laura Carno, a political strategist who ran the campaign of the city’s first strong mayor, Steve Bach, in 2011, has set up a new campaign committee called Springstaxpayers.com. She says she’s raised less than $10,000 and plans a radio and digital campaign, plus TV if more money comes in. “The message will be that the city of Colorado Springs has plenty of money,” Carno says. “They just need to prioritize it.”