Click the link to read the article on the Steamboat Pilot & Today website (Andrea Teres-Martinez). Here’s an excerpt:
March 12, 2026
Fewer families are booking spring break vacations to Colorado resort destinations, as weaker-than-normal ski conditions cause drops in reservations made later in the season. Amid the potential for a lower-revenue spring break tourism season, some Western Slope ski towns are focusing on promoting off-mountain activities for families. For most resort towns across Colorado’s western mountains, spring break is a strong period for tourism. Travelers from both in and out of state book trips to the mountains in hopes of hitting the slopes before the end of ski season, and businesses organize seasonal events to draw in visitors. This year’s near historically dry conditions, however, have meant fewer winter bookings to Colorado’s resort destinations — and spring break bookings are seeing the impacts…Colorado’s spring break season, though still bringing in bookings, will likely end with lower revenue for mountain destinations compared to previous years, Foley said. Soard added that the considerable decrease in bookings will likely also lead to impacts for the town’s sales tax collections.
